{"id":1661,"date":"2019-06-01T17:22:23","date_gmt":"2019-06-01T11:52:23","guid":{"rendered":"http:\/\/www.dosplash.com\/blog\/?p=1661"},"modified":"2019-06-02T18:05:10","modified_gmt":"2019-06-02T12:35:10","slug":"brand-success","status":"publish","type":"post","link":"https:\/\/www.dosplash.com\/blog\/brand-success\/","title":{"rendered":"Brand Success and NYC SEO \u2013 What\u2019s The Connection?"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"570\" src=\"https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-1024x570.jpg\" alt=\"Brand Success and NYC SEO \u2013 What\u2019s The Connection?\" class=\"wp-image-1667\" srcset=\"https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-1024x570.jpg 1024w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-150x84.jpg 150w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-300x167.jpg 300w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-768x428.jpg 768w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-215x120.jpg 215w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-64x36.jpg 64w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-220x123.jpg 220w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-180x100.jpg 180w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-485x270.jpg 485w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-400x223.jpg 400w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-287x160.jpg 287w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-350x195.jpg 350w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-673x375.jpg 673w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-837x466.jpg 837w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO-1005x560.jpg 1005w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Brand-Success-and-NYC-SEO.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>How long has SEO been around? Has it been ten, twelve years maybe? <\/p>\n\n\n\n<p>I can\u2019t put my hand on the exact number but I do know that SEO has been around for more or less a decade. <\/p>\n\n\n\n<p>It has been helping and encouraging businesses to seek more opportunities in the online world and expand their marketing pursuits offline. <\/p>\n\n\n\n<p>However, out of all the many people who try to do SEO, why do you think<br> only a few come out victorious?<\/p>\n\n\n\n<p><strong>Two words: Tactic Efficiency.<\/strong><\/p>\n\n\n\n<p>A certain tactic or method may be effective but not efficient. There is a clear difference between these two terms. Among them, you would want something EFFICIENT and not just effective. <\/p>\n\n\n\n<p>When a strategy is effective, it means that it will work. But \u201cWHEN\u201d it will work, happens to be unknown.<\/p>\n\n\n\n<p>This defeats the purpose of any marketing strategy. Effective tactics may work in week, a month, a year, or who knows how long. <\/p>\n\n\n\n<p>It can lead to very disastrous outcomes (e.g. over preparing in advance, underpreparing when it\u2019s time) that can damage you and your company\u2019s reputation. <\/p>\n\n\n\n<p>On the other hand, when we talk about efficiency, we include time as a factor. Efficient tactics take into account how long or how fast a strategy can pick up (<a href=\"https:\/\/medium.com\/business-startup-development-and-more\/the-most-important-part-of-any-marketing-strategy-d7d7e233af21\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">read this<\/a>). <\/p>\n\n\n\n<p>It is effective as it is time-saving.<\/p>\n\n\n\n<p>Given the two options, which would you prefer \u2013 effective or efficient? Not that I have to ask, though. I just know you\u2019d choose EFFICIENT any day! <\/p>\n\n\n\n<p>Well, like any other sane person would. <\/p>\n\n\n\n<p>All jokes aside, today I\u2019m going to teach you a few of the most efficient tactics up my sleeve! I\u2019m ready if you are!<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"939\" height=\"737\" src=\"https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency.jpg\" alt=\"Tactic Efficiency\" class=\"wp-image-1668\" srcset=\"https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency.jpg 939w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-150x118.jpg 150w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-300x235.jpg 300w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-768x603.jpg 768w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-153x120.jpg 153w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-64x50.jpg 64w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-220x173.jpg 220w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-127x100.jpg 127w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-344x270.jpg 344w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-319x250.jpg 319w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-204x160.jpg 204w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-350x275.jpg 350w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-478x375.jpg 478w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-594x466.jpg 594w, https:\/\/www.dosplash.com\/blog\/wp-content\/uploads\/2019\/06\/Tactic-Efficiency-713x560.jpg 713w\" sizes=\"auto, (max-width: 939px) 100vw, 939px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Keyword Optimization Is a Classic <\/h2>\n\n\n\n<p>Optimizing content with great and <ta href=\"http:\/\/www.dosplash.com\/blog\/go\/semrush\/\" linkid=\"63\">assistive keywords<\/ta> never get old. But remember, the key here is to \u201coptimize\u201d and not \u201cstuff\u201d your article with nonsensical fluff. <\/p>\n\n\n\n<p>First of all, you have to remember that you are writing an informative article. This means that your primary objective is to educate. <\/p>\n\n\n\n<p>If your article starts to sound like a broken track, repeating the same words over and over again, you\u2019re hardly being helpful to the user. <\/p>\n\n\n\n<p>In fact, you\u2019re ruining the whole experience for them \u2013 and Google, doesn\u2019t want that. Like, ever. Be sure to make your content easy for bots to scan but never stuffed, alright? This is the number one rule in <a href=\"https:\/\/www.maxplaces.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"NYC SEO (opens in a new tab)\">NYC SEO<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Build Link Authority<\/h2>\n\n\n\n<p>Yes, do you know how your image is often defined by how other people see you? Well, it works the same way with websites. <\/p>\n\n\n\n<p>The more websites regard your content as reliable and trustworthy, the more likely it is for search engines to view your website the same way. <\/p>\n\n\n\n<p>How can they tell? Well, they can tell that you\u2019re a popular reference for other websites when they see them linking back to your content. <\/p>\n\n\n\n<p>In other words, you\u2019ve got a good number of backlinks or inbound links. To be really honest with you, it\u2019s fairly difficult to have websites link to you naturally. <\/p>\n\n\n\n<p>It requires time and considerable amount of authority. When you\u2019re just starting out, you have to put in the effort. <\/p>\n\n\n\n<p>You can try messaging websites to contribute a FREE guest post in exchange for a single \u201cdo-follow\u201d link (or a link that actually counts) or you can suggest a link exchange, wherein you agree to feature a do-follow link of each other on your future content. <\/p>\n\n\n\n<p>Check out more helpful tips <a href=\"https:\/\/www.entrepreneur.com\/article\/232030\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">here<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Make Your Website Responsive<\/h2>\n\n\n\n<p>Lastly, when your website is too slow, lags often and just crashes out of nowhere, then users are bound to keep off your online space \u2013 for good, most probably. <\/p>\n\n\n\n<p>You see, in this day and age, people hate everything that\u2019s keeping them from going on about their busy lives. <\/p>\n\n\n\n<p>You have to make sure that your website can keep up with the times. In other words, you should make it responsive \u2013 that is if you haven\u2019t already.<\/p>\n\n\n\n<p>This means that you have to make it adaptive for any kind of device, be it a smartphone, a tablet, a laptop, or a desktop computer. <\/p>\n\n\n\n<p>Make it so that the website automatically adjusts to the screen size of the device. While you\u2019re at it, you might want to create your own app too!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How long has SEO been around? Has it been ten, twelve years maybe? I can\u2019t put my hand on the exact number but I do know that SEO has been around for more or less a decade. It has been helping and encouraging businesses to seek more opportunities in the online world and expand their [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1667,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[141],"tags":[147,149,148,122,121,150],"class_list":{"0":"post-1661","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-seo","8":"tag-bran-success","9":"tag-keyword-optimization","10":"tag-responsive-website","11":"tag-search-engine-optimization","12":"tag-seo","13":"tag-tactic-efficiency","14":"entry"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brand Success and NYC SEO \u2013 What\u2019s The Connection?<\/title>\n<meta name=\"description\" content=\"Out of all the many people who try to do SEO, why do you think only a few come out victorious? 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