{"id":757,"date":"2017-04-18T06:00:35","date_gmt":"2017-04-18T00:30:35","guid":{"rendered":"https:\/\/www.blog.dosplash.com\/?p=757"},"modified":"2017-04-17T23:38:44","modified_gmt":"2017-04-17T18:08:44","slug":"instagrams-5-popular","status":"publish","type":"post","link":"https:\/\/www.dosplash.com\/blog\/instagrams-5-popular\/","title":{"rendered":"Instagram\u2019s 5 Most Popular (and Instagram facts to survive in 2017)"},"content":{"rendered":"

\"Instagram\u2019s<\/p>\n

With over 600 million registered users and more than 300 million of them active every single day, Instagram is now the second most popular social network behind Facebook \u2013 and it\u2019s Mark Zuckerberg\u2019s company that just so happens to own the photo and video based platform anyway.<\/p>\n

Of course, we all know Instagram itself is popular, but what\u2019s popular on Instagram? A new report from Websitebuilder.org<\/a> looks at just that, as well as the app\u2019s history and other fascinating facts.<\/p>\n

Let\u2019s take a closer look at who and what are the most popular across 5 categories:<\/p>\n

Most Popular Profile<\/h2>\n

It shouldn\u2019t come as a surprise to anyone that a celebrity has the most followed profile on Instagram \u2013 as leaders of pop-culture, they are always the most popular.<\/p>\n

Currently leading the pack by a high margin is actress and singer Selena Gomez, who has over 116 million followers.<\/p>\n

Bieber\u2019s former squeeze has managed to cultivate this through artistic selfies and professional photo shoots and posting just enough to keep followers wanting more instead of beating them over the head with hourly posts.<\/p>\n

Interestingly the top 10 rankings are dominated by female singers and celebrities, perhaps because on a visual platform, they are more visually appealing?<\/p>\n

Most Popular Brand<\/h2>\n

The same logic can be applied to the most popular brand on Instagram \u2013 Nike (70.6 million followers). The sportswear and fashion juggernaut tantalize their followers with eye-catching photos of their latest products and celebrity endorsements, and people can\u2019t help but engage.<\/p>\n

Other brands that benefit from the visual platform include National Geographic who share awe-inspiring shots of nature and Victoria\u2019s Secret who have the privilege of being able to show off sexy models posing in their lingerie.<\/p>\n

Most Popular Country<\/h2>\n

Unsurprisingly the country with the most amount of Instagram users is the United States, where the platform was born. This makes up 19.22% of traffic.<\/p>\n

However, 80% of Instagram users are located outside of the US, with Russia coming in second place.<\/p>\n

Most Popular Hashtag<\/h2>\n

All you need is love, or that\u2019s all you need to generate the most popular hashtag on Instagram.<\/p>\n

#Love has been used over 1 billion times, expressing people\u2019s love for one another, their love for things, and their love of popular posts.<\/p>\n

In second place is #InstaGood which denotes people\u2019s best photos and the third is #PhotoOfTheDay, users\u2019 best photo for that day.<\/p>\n

Most Popular Filter<\/h2>\n

Curse the day you let a photo through on Instagram without a filter to make it look better.<\/p>\n

There are many to choose from but the most popular are called Clarendon and basically ups the contrast of a photo and make it more vibrant and eye-catching.<\/p>\n

It does this by adding a tint of the color that has a maximum presence in the image. So a photo that has mostly orange in it will get a slight tint of orange everywhere else.<\/p>\n

For more fascinating Instagram statistics make sure to check out the following infographic from Websitebuilder.org<\/a>.<\/p>\n

\"\"<\/p>\n","protected":false},"excerpt":{"rendered":"

With over 600 million registered users and more than 300 million of them active every single day, Instagram is now the second most popular social network behind Facebook \u2013 and it\u2019s Mark Zuckerberg\u2019s company that just so happens to own the photo and video based platform anyway. Of course, we all know Instagram itself is […]<\/p>\n","protected":false},"author":1,"featured_media":765,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[17],"tags":[],"class_list":{"0":"post-757","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-social-media","8":"entry"},"yoast_head":"\n5 Most Popular of Instagram (and Instagram facts you should be aware of in 2017)<\/title>\n<meta name=\"description\" content=\"Instagram is popular in itself. 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